AES San Francisco 2010
Social Media For Musicians and Engineers - Part 1
Friday, November 5, 1:15 pm — 2:15 pm (Room 130)
Social Media For Musicians and Engineers - Part 1
Presenter:
Bobby Owsinski
Abstract:
For the first time in history, an artist or band can directly communicate, market and sell directly to their fans without the need of a record label. This presentation describes the basic elements needed for a successful online social presence, as well as the latest strategies for music and video releases, online promotion and sales, and interaction with fans and clients.
Topics covered include:
The meaning of Music 3.0
Why a website is the center of your social media universe
The elements of a successful site
The new release schedule
Your mailing list - old tech, new importance
The social media world is larger than you think
