For Release: October 7, 2010

129th AES Convention Platinum Panels Gleam

Artists, Producers & Mastering Engineers To Expound On Precious Metal-Earning Techniques

SAN FRANCISCO: “Interest in precious metal never seems to flag,” says 129th AES Convention Platinum Panel Chair Paul Verna.  “Our sessions have earned high marks for their healthy mix of candor and technical insight. The intriguing stories behind the hits resonate with all our attendees. This year we are fortunate to have a number of established panelists back on board.  And, we have augmented our line-up with some significant first-timers.” Co-author of The Encyclopedia of Record Producers, and a senior entertainment analyst with eMarketer, Verna is a former journalist who has written extensively for Billboard and Mix Magazine

Ray Manzarek

129th AES Convention Platinum Events include:

PLATINUM ARTISTS/PRODUCERS: Moderator Mr. Bonzai; legendary Doors’ keyboardist Ray Manzarek and the band’s producer, Bruce Botnick; Spanish artist, Veronica Romeo; CJ Vanston (Tina Turner, Prince, Christopher Guest films); SF artist Corey Cunningham of the Magic Bullets; and KamranV (Nine Inch Nails, Beck, Spaceland Recordings) will share their insights into the recording craft. What do artists look for in producers, engineers and studios?  What are the ripple effects in the shift from multi-tracking to laptop? What magical moments have they experienced in the studio?

A seasoned journalist, author and photographer, Mr. Bonzai has edited a 6-minute highlight video of the 127th AES Convention Platinum Artists & Producers Panel. Shot by AES Webmaster Steve Johnson, the YouTube clip features Duncan Sheik, Bob Clearmountain, Kevin Killen and other major names responding to the question, “how do you deal with rejection.”  For a preview of what to expect from this year’s panel visit www.youtube.com/watc...  

Platinum Mastering: Mastering legend Bob Ludwig returns as moderator of this popular event. Renowned engineer and disc-cutting expert Doug Sax, and vinyl guru Michael Fremer, author of 21st Century Vinyl: Michael Fremer's Practical Guide to Turntable Set-Up will discuss their innovative approaches to this enduring art. Ludwig will screen archival videos of how lacquers are made and a rare clip revealing his process of cutting the vinyl master to the hit Genesis album "Invisible Touch."

Platinum Producers & Engineers: Paul Verna will moderatea dialogue on the technological innovations which have impacted on the recording industry over the past decade.  Panelists Ross Hogarth (Lyle Lovett, John Mellencamp, Jewel), Joe Chiccarelli (Frank Zappa, My Morning Jacket, Counting Crows) and Niko Bolas (Neil Young, Warren Zevon, Spinal Tap) will explore: Why producers and engineers remain critical to the recording process?  Why studio professionals will continue to play essential roles in this increasingly fragmented landscape?  What challenges and opportunities do the recording industry’s struggles present today? And, how can producers and engineers promote audio quality to an audience more concerned with audio convenience? 

A Preliminary Calendar of events including comprehensive Platinum Panel abstracts is posted at: www.aes.org/events/1...

Photo: Legendary Doors’ keyboardist Ray Manzarek will participate in the 129th AES Convention Platinum Artists/Producers Panel. Photo by Mr. Bonzai

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The Audio Engineering Society was formed in 1948 by a group of concerned audio engineers. The AES counts over 14,000 members throughout the U.S., Latin America, Europe, Japan and the Far East. The organization serves as the pivotal force in the exchange and dissemination of technical information for the industry. For additional information visit http://www.aes.org